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RPM -
Racing Promotion Monthly
PO Box 427, Green Lake, WI 54941
920-294-0830


2/14/07 - PROMOTERS SEE GREAT PROMISE FOR 2007 SEASON

2/12/07 - PADJEN IS 31ST AUTO RACING PROMOTER OF THE YEAR

 

 

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PROMOTERS SEE GREAT PROMISE FOR 2007 SEASON

(LAKE MARY, FL, February 14, 2007) The Speedweek Annual Workshop of the Thirty-Fourth Annual RPM Promoters Workshop concluded today with promoters upbeat about business prospects for the 2007 season and resolved to surmount the challenge of a highly competitive leisure time marketplace. 601 people, from 26 states and two Canadian provinces, heard Thirtieth Auto racing Promoter of the Year, Steve York, offer keynote remarks at the meeting, urging promoters to move the industry forward by answering the demand for leisure time entertainment. Racing Promotion Monthly editor Stewart Doty urged promoters to embrace new communication technologies as they promote short track events. Speakers, panelists and presenters, gave promoters persuasive picture of the communication potential of the World Wide Web in the intensifying battle for ticket buyers' leisure time.

Featured presentations included market researcher Steve Bruyn's "Seeing the Forest Through the Trees," a summary of market research illuminating fan media habits and ticket buying preferences, podcaster T.J. Milton who introduced podcasting to promoters;, webmaster Kevin Spiddle, who explained emerging RSS technologies; and media expert Bill Moffett, who told promoters how he would mix radio and TV with new technologies. Other popular sessions included Ron Drager's discussion of the Michigan Speedway Promoters Association, Nancy Bicknell's description of how she turned her track into a value-priced venue and doubled attendance, and "The Tale of Two Tracks," with promoters Todd Fisher and Toby Kruse, a candid session that compared the experience of two new promoters.

"Some promoters worry that their short tracks might become a dubious cultural icon like the drive-in theater. We say, 'No way!' as long as promoters continue to share promotional ideas and are responsive to ticket buyers' changed attitudes, habits and demands," said Racing Promotion Monthly editor and Workshops Chairman Stewart Doty. Many tracks did well in 2006 and expect to do so again in 2007. Next year, they'll share what has been learned when they convene for the milestone 35th Annual Workshops Series.

The Speedweek Workshop, is produced by Racing Promotion Monthly, the idea newsletter of auto racing promoters. The Workshops are produced with the year-round support of K&K Insurance Group, Inc., Hoosier Racing Tire. The 34th Workshops Series was produced with additional sponsorship support from: the Eldorado Hotel Casino, INEX, GM Performance parts, Lucas Oil Products, Moffett Productions, Musco Sports Lighting, DIRT MotorSports, Simes Graphic Designs and Ticketmaster. The Workshops of the Thirty-Fifth Annual Series are scheduled for November 29, 30 and December 1, 2007 at Reno, Nevada and February 11-13, 2008 at Lake Mary, Florida. Promoters looking for more information on the 35th Annual Series and the promoters' newsletter may contact Racing Promotion Monthly editorial offices, P.O. Box 427, Green Lake, WI 54941, 920-294-0830, FAX 920-294-0832, www.racingpromotionmonthly.net.

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PADJEN IS 31ST AUTO RACING PROMOTER OF THE YEAR

(LAKE MARY, FL, February 12, 2007) In the Grand Ballroom at the Orlando Marriott Lake Mary, February 12, John Padjen, promoter of Silver Dollar and Placerville (CA) Speedways, was revealed as the Thirty-First Auto Racing Promoter of the Year by Racing Promotion Monthly, the idea newsletter for auto racing promoters. Padjen received the industry's most prestigious award on his Fifth nomination. The ceremony was part of the Speedweek National Workshops, the concluding event of the Thirty-Fourth Annual RPM Promoters Workshops Series, forums and trade shows for promoters, which will conclude Wednesday, February 14, at the hotel. The Auto Racing Promoter of the Year is selected annually in balloting by promoters nationwide.


Veteran California promoter John Padjen, Silver Dollar and 
Placerville (CA) Speedways (left) is presented with the 31st 
Annual Auto Racing Promoter of the Year Award by Steve 
York 30th Auto Racing Promoter of the Year. (Lukens Photo)

Honored as Regional Auto Racing Promoters of the Year were Mark Arute, Stafford (CT) Motor Speedway; Bruce Rogers, Grandview (PA) Speedway; Lynn Phillips, and Alfred Gurley, Talladega (AL) Short Track; the Nuckles Family, Columbus (OH) Motor Speedway; Ray Marler and Ken Schrader, I-55 (MO) Raceway; Greg & Steve Rubin, Huset's Speedway; Lanny Edwards, Devil's Bowl (TX) Speedway; and John Padjen.

Two other awards were presented during the ceremonies. George England, long-time racing insurance agency owner received the seventh annual Stew Reamer Service Award, recognizing lifetime service to the weekly auto racing industry. National Speed Sport News, presented the seventeenth annual National Speed Sport News Award for outstanding annual short track event to the Vermont Milk Bowl, the annual championship event in its 45th year at Thunder Road International Speedbowl.

The Lake Mary Workshop is the second event of the Thirty-fourth Annual RPM Promoters Workshops Series and the 93rd produced by RPM during its 34-year run. Racing Promotion Monthly, the idea newsletter of auto racing promoters, and the Workshops are produced with the year-round support of K&K Insurance Group, Inc., Hoosier Racing Tire. The 34th Workshops are produced with additional sponsorship support from: the Eldorado Hotel Casino, 600 Racing, GM Performance parts, Lucas Oil Products, Moffett Productions, Musco Sports Lighting, DIRT Motorsports, and Ticketmaster. More information is available from RPM at 920-294-0830, or on the World Wide Web at www.racingpromotionmonthly.net.

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